Ransomware strikes. Your critical data files have been encrypted and your business grinds to a halt. Do you:
a) spend countless hours rebuilding from backups (if you were diligent enough to ensure they'll work) or
b) pay the perpetrator to unlock your files?
Now that ransomware is spreading like wildfire through malicious emails, "malvertising" campaigns, and exploit kits, many firms and individuals face this exact scenario.